Your Brand Is a Story, But Are You the Star?

Most people treat their personal brand like a LinkedIn summary.
 

You? You need to treat it like a Netflix show.

 

Think about it:

Would you watch a show where the main character rarely speaks up, never shares their story, and blends in with the background?

 

Or would you binge the one who’s bold, vulnerable, hilarious, or even messy but memorable?

 

Your personal brand isn’t a CV.

It’s a character arc.

 

This Week’s Truth: “Your online presence is either building your brand or burying it.”

If you’re only showing up when you’re “ready” or “perfect,” you’re not branding; you’re ghosting your audience.

 

Try this instead:

👉 Post something imperfect.

👉 Share a belief you deeply care about.

👉 Tell a failure story, not just a polished win.

 

You don’t need a ring light. You need a real voice.

 

Framework of the Week: “The Netflix Branding Model”

Here’s how to apply binge-worthy thinking to your content:

 

Try This Challenge:

Record a 60-sec reel answering:
"What would I do differently if I had to restart my career tomorrow?"

Tag it: #RebrandChallenge
Tag me. I’ll reshare the best ones. Let's make personal branding social again.

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🔥 You’re not building a brand to impress.
🔥 You’re building it to express.
 

The world doesn’t need another expert.
 

It needs your version of one.

 

Let them binge you.